Marcelo Alejandro Rioja

Internet Entrepreneur and Computer Geek since 1995. - ssh
Welcome. Type 'help' for list of available commands.
alerioja:~ guest$

In a few words

Born and raised in Bolivia, I am a passionate entrepreneur studying Computer Science at the University of California, Los Angeles (UCLA) (Class of 2017).

Moreover, I am an Apple, Google, Microsoft and Xerox Scholar and a member of the UCLA Center for Excellence in Engineering and Diversity (CEED). I like rapping and making viral snaps under my famous alter ego YoungSlacker.

I love supporting projects so in my part-time I am an Angel Investor in Everipedia (world's largest encyclopedia with more pages than Wikipedia), Snapwire ($5M valuation) and Bolder Bands (Shopify's 2014 Build-a-Business winner with a cumulative $6MM in sales).

Finally, I am also a founder at Inston (which is creating the new paradigm in RAM memory).


This is what I can do

Fluent in Spanish, English, German
Marketing, SEO and Branding
int x;
Cooking (my mom says it's good) Like this salmon.
Mathematical and Algorithmic Analysis

Flux Ventures

In 2015, I co-founded Flux Ventures, LLC. Out of the Flux brand, we created 3 companies thus far: Flux Chargers, which manufactures the Flux Portable Charger™, one of the slimmest and sleekest portable charger in the world; Flux.LA, an award-winning software and product development agency for individuals and corporations; and Flux Capital a Venture Capital firm that invests in early stage tech startups.

Facts about me

Consecutive National Gold Math Olympiads
Coursera classes taken
Hackathons won
I bet I can make you laugh in less than 5.73 seconds.

Less dreaming, more doing.

My Timeline

“If the path before you is clear, you’re probably on someone else’s.”
– Joseph Campbell

  • CEO at Publicar
    Advertising Start-up
    Everything that falls into running a business. From pitching to funding to developing customer relations.

    Mar 2013 - Dec 2013
  • Research Assistant
    Device Research Laboratory - UCLA
    A quarter-long research project under the supervision of Prof. Kang Wang that analyzed the feasibility of Spintronics as an emerging technology for future memories in computation.

    Sep 2013 - Dec 2013
  • I forgot to tell you
    In between those projects, I have been reading about Sales and Psychology, and trying to release a rap song.

  • Software Engineer Intern
    Shopzilla, Inc. (Now Connexity)
    Redesigned product-details end-point to match Shopzilla stack (Spring, Maven). Improved UX through frontend performance.

    Jun 2014 - Sep 2014
  • CEO at Rioja Design Agency
    (now Flux.LA)
    Managed and directed large, complex development projects for corporate clients.

    Oct 2014 - Present
  • CEO at Flux Ventures, LLC
    Corporate Group
    A venture that seeks to disrupt multiple industry sectors through operationally efficient and innovative marketing methods. (Co-Founded with the Bauses Miles Anthony, Max Bronstein and Kate Anoufrieva)

    May 2015 - Present

"Where there's a will, there's a way"

- English Proverb -

Let's connect.

Love rap freestyles or funny vines?

You should totally add me on Snapchat: @YoungSlacker.


Wanna team up for Hackathons?


Hit me up on Twitter: @RiojaAlejandro